Websites
"We recently worked with Gill on our new website. She is very good at taking our thoughts and crafting these into something that makes sense, turning work around quickly and always meeting or exceeding deadlines."
I often find that my clients simply don't know where to begin when creating or updating a website. This is usually because most of the information they want to include only exists in someone’s brain or in many other random locations! So they simply don't have the time to write it all down or decide how it should be structured. If this sounds familiar, don't worry. I'm happy to work from conversations we have, supported by any existing materials you can find, to gather the information I need in order to write the copy.
When writing websites you also have to think not only of what you actually want to say to your audience, but also how 'search engine friendly' the text is. This involves making sure that the language you use on the site, in titles and body text, reflects the kind of search phrases which people actually use to find companies like yours.
There are many search engine optimisation companies out there who can advise you on this. However, from a copywriting perspective, I always make sure that everything I write will be as search engine friendly as possible.
This last one is no longer live as the company was recently bought out, but it is still a good example and worth including.